Cybersecurity is a growing concern, and channel partners who understand the cybersecurity landscape and can provide solutions to their customers are better positioned to meet this growing demand. It’s a must-have offering for any IT and telecom advisor looking for new ways to increase their monthly recurring revenue (MRR), keep existing clients and provide meaningful non-commoditized services to future-proof their business.
If you are thinking about adding cybersecurity to your portfolio or just augmenting your existing one, here are some things to know about cybersecurity selling.